How much does a brand identity cost for a small or medium sized business? As you would expect, it can vary widely. A medium brand agency might require a budget of €40,000 to €250,000 and a large brand agency might need a budget of €500,000+. It depends on their scale, location and the project scope and reach. However not all businesses have the luxury of such large branding budgets.
As a micro yet mighty brand studio we bring agency level expertise and experience to your branding projects without the large agency fees. If you need to rebrand Microsoft, I'm sorry but we're not a good fit. However if you need to start your venture on the right footing, or you need to upgrade your brand to hold or grow market position, we can help. With clear principles, memorable assets and helpful tools to align your teams and plant a healthy seed in your customers' mind, we love helping small and medium sized businesses with big ambitions.
Below is a suggested pricing framework to help you plan and prepare for your upcoming branding project.
Brand definition
starting at €15,000
- Market positioning
- Tone of voice
- Messaging
Visual identity
starting at €5,000
- Logo
- Colour
- Typography
- Imagery
- Visual style
Brand deliverables
ranging between €10,000 and €30,000
- Stationery and email
- Website information arch and homepage
- Social media templates
- Presentation templates
- Product or service Brochure
- Technical documentation templates
- Exhibition and trade-show supports
Brand guideline
included as part of fees
To discuss your brand requirement, please arrange a free 30 minute consultation by clicking here.